Impact Rentals is an equipment rental company, and this store is not for the public. It is the internal supply line for the IMPACT crew: branded apparel, hard hats and hi-vis safety gear, recognition awards, decals and signage, and promo items, all ordered from one place.

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The build runs on Shopify with the catalog organized into five categories and product metafields keeping specs consistent. Copy was written in the IMPACT brand voice, direct and safety-obsessed, and the full transactional email set was customized to match, from order confirmation through delivery.

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The storefront is built for the team rather than the public, and Shopify blocks iframe embedding, so the live link is the way in. It shows the same discipline as a public build: clear categories, clean product pages, and a checkout the crew can run without help.